By Timileyin Omisore
This paper explores the potential of using modeling as a vehicle to enhance the visibility and appeal of Nigerian textiles and fashion. The inherent beauty of Nigerian textiles is fully realized when they are transformed into functional and fashionable garments. These textiles not only serve practical purposes but also play a significant role in promoting Nigeria’s rich cultural heritage.Exploring Fashion Design and ModelingThe paper delves into the concepts of fashion design and modeling, highlighting different types of fashion and the variety of modeling that showcases these designs. Fashion modeling serves as a critical tool for attracting public interest and admiration for Nigerian textiles, thereby encouraging greater patronage.
Importance of Nigerian TextilesNigerian textiles, when crafted into stylish garments, contribute significantly to society by fostering cultural pride and economic development. The paper underscores how the aesthetic appeal of these textiles can be amplified through strategic fashion modeling.Research and FindingsAdopting a descriptive survey research design, the study included interviews with fashion house owners, boutique operators, and users of Nigerian textiles. Findings reveal that displaying clothing on mannequins or through live modeling significantly boosts consumer interest and patronage.
Conclusion and RecommendationsThe paper concludes that promoting locally produced textile fabrics through diverse fashion styles and effective modeling can create a ready market and add substantial value to Nigerian products. Recommendations include:Encouraging the use of local textiles in fashion design.Enhancing marketing strategies through modeling.Supporting initiatives that showcase Nigerian textiles on various platforms, thereby broadening their reach both locally and internationally.By leveraging the power of modeling, Nigerian textiles can gain wider recognition and appreciation, fostering economic growth and cultural pride.